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How Chinese Tech Builds Trust, Part V: Influencers Are Judged on Followers, KOLs Are Judged on Sales
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How Chinese Tech Builds Trust, Part V…
Sep 24, 2020
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How Chinese Tech Builds Trust, Part V: Influencers Are Judged on Followers, KOLs Are Judged on Sales
contentcommerceinsider.substack.com
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Plus: Coach courts controversy, Nike's content-commerce prowess, and our News in China roundup.
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How Chinese Tech Builds Trust, Part V: Influencers Are Judged on Followers, KOLs Are Judged on Sales
How Chinese Tech Builds Trust, Part V…
How Chinese Tech Builds Trust, Part V: Influencers Are Judged on Followers, KOLs Are Judged on Sales
Plus: Coach courts controversy, Nike's content-commerce prowess, and our News in China roundup.